It's So Long

What is it: The best lengthening mascara is a must-have for your gym bag, your briefcase, & your little black clutch! Get an extra boost for long lashes on top & bottom! You’ll want it with you at all times because it’s AH-MAZING. It’s So Long cruelty-free mascara is just the right mascara for the job! It defines lashes and makes them longer with an innovative C-curve silicone brush. Even those tiny lashes in the corners get the special treatment.

IDEAL FOR:
- Dramatic Length
- Separating Lashes
- Bottom Lashes
- Maintaining Curl
- Layering Mascara

WHY IT'S SO GOOD:
- It's Cruelty-free
- The unique 'Memory Power Curving Polymer' keeps its shape to retain the curl of your lashes and 360º coating to build lashes to the maximum length
- Easy to remove
- Specialized carbon chains integrate with natural waxes creates a lightweight formula that doesn't weigh your lashes down
- C-Shaped Silicone Brush separates, coats, curls, and lengthens every single lash
- Prevents Flaking throughout the day