Explore. Learn. Observe. (E.L.O.). We are a mental well-being brand, led and founded by women, mothers and a licensed therapist. Our mission is to empower parents, and our little ones, with adaptable habits in order to lay down positive mental health building blocks. Our goal is to provide our children, tomorrow’s leaders, with the right coping skills to navigate life with a growth mindset, empathy, and resilience.