Alpha Hoop

Since the brand’s inception in 2001, Rachel Comey has become an informal uniform for women fluent in their expression of intelligence, creativity, and style. Her collections became known for artful custom textiles, graceful modern silhouettes, and covetable footwear. Her work is said to be designed for real women, like herself, with strong opinions, big aspirations, and a view to the world that is at once radical and romantic.